(Katy, Texas) Today, Igloo released two more coolers honoring the Grateful Dead’s legacy. Igloo’s expanded Grateful Dead cooler collection includes new, special-edition Playmates designed with tie-dye prints and dancing bears artwork made famous by the legendary rock ‘n’ roll band and is available now at igloocoolers.com/gratefuldead.
“We’re eternally grateful to continue our partnership with the Grateful Dead,” said Adrienne Berkes, Vice President of Marketing at Igloo. “Our newest release combines the design elements Dead Heads and Igloo fans can’t get enough of…tie-dye, dancing bears and the Playmate! We can’t wait to see these Grateful Dead coolers keeping the chilled drinks and good time flowing all summer long.”
Igloo designed its new Grateful Dead coolers with colorful tie-dye prints — a popular style practically synonymous with the Grateful Dead — and variations of the band’s universally loved dancing bears, a callback to their iconic album artwork. The teal and purple 7-quart Good Ol’ Grateful Dead Dancing Bears Little Playmate cooler has a capacity for up to nine 12-ounce cans, while the red and blue 14-quart Grateful Dead Dancing Bears Tie-Dye Playmate Classic can fit up to 26 12-ounce cans.
The two special-edition Grateful Dead Playmate coolers, $49.99–59.99 — which join the previously released Grateful Dead Playmate coolers, softside cooler bags and Stainless Steel Can Tumbler — are available at igloocoolers.com/gratefuldead, while supplies last.